Circles is using AI to turn telecom support from a cost centre into a faster, more personalised growth engine
Updated
May 1, 2026 2:04 PM
A woman holding a phone while using a laptop. PHOTO: ADOBE STOCK
Circles, a Singapore startup that builds software for digital telecom operators, has launched an AI concierge as part of its partnership with OpenAI. The release marks a new step in the company’s effort to modernise how telecom providers serve and retain customers. The move reflects a wider shift in the telecom sector. Many operators still rely on older support systems that can be slow, fragmented and costly to run. AI is now being tested as a way to improve service while creating new revenue opportunities.
Circles said the concierge is built on OpenAI’s API platform and sits within what it calls an AI-native telecom stack. In practical terms, the system is designed to handle customer support, account changes and personalised offers through automated interactions.
One part of the platform is called CareX. According to the company, it can deal with billing issues, service requests and network-related problems. Circles said CareX currently resolves 85% of customer queries globally without human intervention and reaches a 95% resolution rate on end-to-end tasks. That matters because customer support remains one of the larger operating costs for telecom providers. Faster automated handling could lower pressure on service teams while reducing wait times for users.
The second part of the platform is Xplore IQ, which focuses on revenue growth. The tool is designed to predict what a customer may need, recommend a suitable plan or offer and complete upgrades or downgrades automatically. Circles said the early rollout has led to a 22% rise in average revenue per user for Circles.Life Singapore. It also said personalised offers helped reduce customer churn by 9%.
"AI should empower users - not force-fit into outdated journeys. OpenAI's role has been critical in enabling Circles to scale this vision globally. With the AI concierge, we are moving beyond providing simple answers to delivering real-world outcomes, along with balancing cost and latency to maximize value for operators and customers alike", said Awais Malik, Global Chief Growth Officer at Circles.
"Circles is demonstrating how advanced AI can modernize essential industries like telecommunications at scale. By combining frontier models with multi-agent systems, they are enabling telecom operators globally to deliver faster, smarter and more personalized customer experiences. This milestone is a strong example of how AI can deliver tangible value for businesses and customers they serve", Oliver Jay, Managing Director, International for OpenAI, added.
Together, the tools are intended to connect customer service, operations and sales into one system. Rather than treating support and monetisation as separate functions, the company is combining them into a single digital layer.
Circles said the partnership will continue over the next two years as both companies work toward a more autonomous telecom model. Whether that vision is achieved remains to be seen, but the direction is clear: telecom operators are increasingly treating AI as core infrastructure rather than an optional add-on.
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As global financial landscapes shift, Noah outlines a new AI-first approach to helping families protect and grow their wealth.
Updated
January 8, 2026 6:31 PM
Noah’s Black Diamond Summit. PHOTO: ARK WEALTH
Noah Holdings, one of Asia’s leading wealth management firms serving global Chinese high-net-worth families, hosted its annual Black Diamond Summit in Macau from December 7–11. The city has become a significant gathering place for Noah’s community, where clients, partners, and experts converge each year to explore how global trends are transforming wealth and family life. This year’s theme, “AI Together, Co-Generating the Future”, set the tone for a conversation about how modern wealth management must adapt in an age defined by artificial intelligence.
More than 3,000 attendees joined discussions that connected technology, global mobility, and long-term family planning. The Summit built on earlier sessions held in Shanghai, creating a continuous dialogue around one central question: how can families prepare for a world that is becoming more digital, more complex and more interconnected?
A major moment came when Noah introduced “Noya”, its new AI Relationship Manager. Noya is now part of the upgraded iARK Hong Kong and Singapore apps. It is built to support licensed human advisors, not replace them. The goal is simple: combine human judgment with AI intelligence to help clients understand their wealth more clearly and manage it across borders. Noya offers real-time insights, deeper personalisation, cleaner access to global financial information, smoother coordination between regions, and end-to-end execution through Noah’s global booking centres.
The Summit’s tone shifted toward long-term thinking when Co-Founder and Chairwoman Norah Wang delivered her keynote, “From Chaos to Clarity: Building a Global Operating System for Wealth Management”. She reflected on twenty years of serving more than 400,000 clients and explained that families today face new pressures. As she put it, “The real pain point for Chinese families today is not investment performance, but navigating the growing complexities of a global lifestyle”. Her message was straightforward: wealth is no longer just about returns. It is about managing uncertainty in a world where technology, geopolitics, and mobility collide.
Wang described how two major shifts have shaped modern wealth—first the Internet Era, which changed how people built wealth, and now what she calls the AI Civilisation Era, which is changing how people must protect it. She outlined the forces that influence today’s decisions: geopolitical shifts, persistent inflation, the rising importance of security and supply-chain technologies, the spread of AI, and the need for stronger family governance across generations. Each of these factors adds complexity, and families need tools that help them see the bigger picture.
To respond to this reality, Noah presented its integrated global wealth infrastructure. It is built on three pillars:
Together, these pillars function as an AI-supported system designed to simplify global complexity and help families preserve long-term stability.
One of the most discussed conversations featured Noah’s CEO, Zander Yin, and Tony Shale, Co-Founder & Chairman of Asian Private Banker China. They spoke about how AI is transforming private banking in Asia. Their view was that wealth management is moving from a product-centred model to one led by insight, trust, and human-tech collaboration. AI may accelerate analysis, but human expertise will continue to guide judgment, relationships, and long-term strategy.
The closing message of the Summit centred on redefining what prosperity means in an AI-driven age. For Noah, wealth is no longer a destination. It is an ongoing journey through a world that is increasingly fast-moving and unpredictable. As Wang noted, “With AI reshaping the very foundations of civilisation, wealth and financial freedom represent not a static endpoint, but a continuous journey. Here, we find our purpose: to help global Chinese investors navigate an increasingly complex world and achieve true prosperity, supported by resilient wealth management infrastructure and deep human expertise”.
The Summit ended on that note—a reminder that the future of wealth is not only about financial assets, but about clarity, confidence and the ability to adapt as the world transforms.